Luxurious watchmaker High Win has rebranded to AsiaStrategy and is adopting a Bitcoin accumulation technique.
In a Might 16 announcement, AsiaStrategy mentioned it’s partnering with Sora Ventures to undertake a Bitcoin (BTC) treasury technique. Sora beforehand partnered with Metaplanet in 2024 to create Japan’s first company Bitcoin treasury.
The inventory market took speedy discover of the announcement. High Win inventory closed the buying and selling day at $7.50 on Might 15, however traded at $12.12 in premarket on the time of writing — a bounce of over 60%.
AsiaStrategy’s luxurious watchmaking enterprise will proceed alongside its Bitcoin accumulation technique, fairly than a full pivot.
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The announcement comes only a day after a Bahrain-based, listed catering firm with a $24.2 million market cap has adopted a Bitcoin treasury technique in partnership with funding agency 10X Capital. Each firms are seemingly set to observe a path just like the highest company BTC holder Technique (beforehand generally known as MicroStrategy).
Sora Ventures joins firm board
Jason Fang, the founder and managing companion of Sora Ventures, will be a part of AsiaStrategy as a member of its board. He’ll function co-CEO on the agency alongside Tony Ngai (Kwan Ngai), who served because the CEO and director at High Win till now.
Fang began his profession at Fenbushi Capital in 2016 and later based Sora Ventures in 2018. Beneath his management, Sora Ventures invested in decentralized finance (DeFi), recreation finance (GameFi), social finance (SocialFi) and non-fungible tokens (NFTs). Extra not too long ago, the corporate shifted its focus to decentralized science (DeSci) and the Bitcoin ecosystem.
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Watchmaker joins Bitcoin treasury development
When US-based enterprise intelligence agency Technique pivoted to accumulating Bitcoin again in 2020, it was the start of a development that might slowly choose up the tempo. BitcoinTreasuries.NET information exhibits that the corporate now holds 568,840 price practically $59 billion, over 2.7% of all Bitcoin that can ever be mined.
Metaplanet selected to undertake the identical technique final 12 months, and BitcoinTreasuries.NET experiences that they now maintain 6,796 BTC price over $704 million. Final week, the corporate introduced that it’s elevating extra funds by means of one other $21.25 million bond problem to broaden its Bitcoin treasury.
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