In short
- GameSquare borrowed stablecoins in opposition to a just lately acquired CryptoPunk.
- The uncommon CryptoPunks NFT was bought from Compound founder Robert Leshner for $5.15 million value of most well-liked shares.
- GameSquare owned 12,900 ETH, as of Thursday value $48 million.
GameSquare, a digital media firm with an Ethereum treasury technique, mentioned Thursday that it acquired a uncommon CryptoPunk NFT for $5.15 million value of most well-liked shares.
The Ethereum-based NFT was beforehand owned by Robert Leshner, who based the decentralized lending protocol Compound and now serves as CEO of crypto asset supervisor Superstate. His most well-liked shares might be transformed into frequent inventory at $1.50 per share, GameSquare mentioned.
That includes “Cowboy Hat” and “Ape” as traits, the CryptoPunk is among the many 24 rarest NFTs from the long-lasting assortment of 10,000 pixelated profile photos, per market OpenSea. Lesher bought the NFT for two,501 ETH value $9.4 million in 2022, blockchain information reveals.
GameSquare is among the many first publicly traded firms to announce that it had bought an expensive NFT as a strategy to maximize shareholder worth. The corporate says it plans to leverage the piece of digital artwork as a “strategic treasury asset,” “cultural image,” and yield-bearing asset.
GameSquare has acquired the long-lasting Cowboy Ape #5577 CryptoPunk from DeFi pioneer @rleshner in a $5.15M strategic funding.
We additionally added $10M of ETH to our treasury, bringing whole Ethereum treasury holdings to over $52 million. pic.twitter.com/U2LFaPqECm
— GameSquare Holdings Inc. (@GSQHoldings) July 24, 2025
On Thursday, the corporate’s profile image on X confirmed the CryptoPunk bought from Leshner, however an organization spokesman advised Decrypt that the NFT is greater than a mascot.
“There’s nothing extra O.G. on this area than a CryptoPunk,” they mentioned. “A Punk is a marker that you just’ve been right here, you’ve constructed by the cycles, and also you’re dedicated to the ecosystem.”
On Monday, the corporate, which was established in 2011, mentioned that it obtained authorization from its board of administrators to pursue a “NFT yield technique,” with an preliminary $10 million allocation.
The GameSquare spokesperson advised Decrypt that the agency is borrowing stablecoins in opposition to “high-quality NFTs like our CryptoPunk at a hard and fast price” and leveraging these funds to generate yield and seize a selection by a method managed by crypto agency Dialectic.
GameSquare’s inventory has rallied 72% to $1.30 over the previous month, rising alongside Ethereum’s value, in keeping with Yahoo Finance. Nonetheless, GameSquare shares have fallen notably from a multi-year excessive of $2.82 earlier this month.
In a press release, GameSquare CEO Justin Kenna described the acquisition because the agency’s “first ‘grail,’” a time period reserved for ultra-rare NFTs that signaled extra NFT purchases may very well be coming.
“We’re inquisitive about high-quality artwork and digital collectibles,” the GameSquare spokesperson mentioned, noting that CryptoPunks have each “cultural weight and monetary upside.”
Leshner has been within the information once more just lately. Just a little-known agency in Florida that focuses on promoting for liquor defended itself this month in opposition to an acquisition from Leshner. He declared a “partial” victory on X after the agency unveiled a Bitcoin treasury technique, regardless of being diluted out of a controlling stake within the firm.
GameSquare’s announcement follows a flurry of CryptoPunk gross sales earlier this week, which generated ranges of NFT buying and selling quantity not seen in months. On Sunday, $13.6 million value of CryptoPunks modified fingers by a devoted market for the NFTs.
As of Thursday, the corporate mentioned that it owned round 12,900 ETH that’s at the moment value $48 million. And beneath latest authorization from its board of administrators, the corporate mentioned it may buy as much as $250 million value of digital belongings.
GameSquare owns a number of firms widespread with the esports world, together with the gaming group FaZe Clan. It additionally owns a advertising company and manufacturing studio.
The CryptoPunk bought by GameSquare was transferred to a brand new proprietor on Thursday, blockchain information reveals. The digital pockets that obtained the NFT held 242 others, together with ones created by digital artists Beeple, Snowfro, Justin Aversano, and Sam Spratt. The digital pockets additionally held a Uncommon Pepe and an NFT from Tom Sachs’ Rocket Manufacturing unit.
“The pockets is managed beneath our treasury program in strategic partnership with Dialectic,” the GameSquare spokesperson mentioned. “ETH custody, NFT custody, and yield technique are all a part of the identical construction, housed beneath the Dialectic umbrella.”
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