Final month marked the weakest interval for NFT gross sales in 2025, with the market cap shedding a whole bunch of tens of millions of {dollars}.
The most recent figures reinforce the continuing decline in demand for these property, which as soon as surged to document highs earlier than coming into a chronic reversal after the 2022 crypto winter.
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NFT Gross sales Sink to New Lows
November’s droop was steep. Whole non-fungible token (NFT) gross sales fell to $320 million, almost halving from October’s $629 million, based on CryptoSlam. That locations month-to-month exercise again close to September’s $312 million, erasing what little momentum the sector had regained earlier within the fall.
In line with CoinMarketCap, the weak spot has already carried into December, the place the primary seven days generated simply $62 million in gross sales, marking the slowest weekly efficiency of the yr.
The broader valuation image displays the identical downward strain. CoinGecko information exhibits the market cap of NFT marketplaces has fallen to $253 million, its lowest degree on document, as costs proceed to say no throughout even essentially the most established collections.
This downturn will not be an remoted occasion however the continuation of a broader, years-long contraction that has reshaped the NFT panorama since its explosive rise within the early 2020s.
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From Hype Cycle to Laborious Reset
NFTs first entered mainstream consciousness in 2020, when early artwork gross sales and experimental drops attracted area of interest communities.
By 2021, the market had change into a full cultural phenomenon. Buying and selling volumes on platforms like OpenSea quickly surged to billions every month.
Collections like CryptoPunks and Bored Ape Yacht Membership become standing symbols. They drew celebrities, world manufacturers, and institutional traders. The momentum lasted into early 2022, when NFT exercise hit document highs.
The height didn’t final. Because the broader crypto market weakened in mid-2022, NFT buying and selling volumes contracted quick.
Liquidity dried up. Speculative capital pulled again, and flooring costs throughout main collections fell sharply. Wash buying and selling scandals damage belief, and oversaturation added strain. Hundreds of low-effort collections competed for restricted consideration.
By late 2022, month-to-month volumes had decreased by greater than 90% from their peak. Over the following two years, the market continued to normalize.
Some utility-driven NFTs, reminiscent of gaming property and loyalty tokens, held regular pockets of exercise. However legacy profile-picture collections misplaced relevance. Marketplaces fought for customers with aggressive incentives, usually boosting quantity with out creating actual revenue.
By 2025, the sector had shifted right into a quieter position. It now operates as a distinct segment phase inside the broader digital asset market.