Elon Musk’s social media platform X has employed a brand new head of design with deep roots in crypto product improvement, because the platform continues to increase into funds and monetary companies.
Benji Taylor stated in Wednesday submit that he now leads design for X beneath its ties to xAI and SpaceX.
Taylor based Los Feliz Engineering, the staff behind self-custody crypto pockets Household. Aave Labs, the event agency behind $42 billion decentralized lender Aave, acquired the corporate in 2023, after which Taylor served as chief product officer till October 2025. Most just lately, he was head of design at Base, the Ethereum-based blockchain community constructed by crypto change Coinbase (COIN).
X product lead Nikita Bier stated he had tracked Taylor’s work for years and pushed to convey him on, calling one in every of his previous merchandise among the many finest designed he had seen.
The rent provides a designer with hands-on crypto expertise at a time when X telegraphed its plans to roll out options to help funds and broader monetary options on the platform.
Earlier this month, Musk stated that X Cash is ready to launch in April, providing peer-to-peer transactions, financial institution deposits, a debit card and cashback rewards in additional than 40 U.S. states. It was additionally proposed to pay a 6% yield on balances.
Nevertheless, there wasn’t any point out of blockchain or crypto factor in X Cash on the time.