Bitwise CIO Matt Hougan says the crypto market is anchored to the improper psychological mannequin. Talking on the Empire podcast recorded 5 December and launched on 8 December, he argued that the standard “four-year Bitcoin cycle” has misplaced its explanatory energy – and that 2026, which many count on to be a brutal post-halving down yr, is much extra prone to be an “up yr” pushed by institutional flows and regulatory tailwinds.
“2026 is not going to be a foul yr, Jason,” Hougan informed host Jason Yanowitz. “I feel 2026 shall be a superb yr […] I simply don’t perceive the logical motive why [the four-year cycle] would repeat once more. It’s not like constructed right into a mechanical clock. It was pushed by particular components and people components not exist, so it gained’t maintain taking place.”
He acknowledged that current worth motion has unnerved buyers, with Bitcoin giving again a “Vanguard pump” and promoting off right into a weekend on no apparent information. However he framed that as positioning and microstructure, not the beginning of a structural unwind.
“Individuals in crypto during the last two months have discovered to be nervous on weekends,” he mentioned, pointing to skinny weekend liquidity and Friday macro headlines. He famous that sentiment is depressed though “the market is flat for the yr,” including: “We’re freaking out a few market that’s flat for the yr.”
Why The 4-Yr Crypto Cycle Is Useless
Hougan broke down the 4 essential explanations historically used to justify the Bitcoin cycle and argued every is now materially weaker.
First is the halving itself. “The halving cycle is simply not that essential,” he mentioned. “It’s half as essential because it was 4 years in the past […] a fraction of, you realize, 1 / 4 as essential because it was eight years in the past, a sixteenth, and many others. There’s simply not that a lot provide being eliminated.” As issuance turns into a smaller fraction of whole provide and ETF and derivatives flows develop, the mechanical provide shock carries much less weight.
Second is the speed cycle. Prior “down years” corresponding to 2018 and 2022 coincided with aggressive fee hikes. “Rates of interest are taking place,” he mentioned. “In order that thesis is simply fully invalidated, proper? It’s fully totally different.”
Third is the “blow-up” sample – Mt. Gox, ICOs, FTX – that traditionally capped euphoric phases. Hougan allowed that balance-sheet stress in components of the market is “the strongest case for the four-year cycle repeating,” however he doesn’t count on pressured liquidations on the dimensions of prior collapses. In his view, potential downside entities usually tend to “simply not purchase as a lot sooner or later” quite than being compelled sellers.
Fourth is straightforward randomness: three comparable cycles don’t make a legislation of nature. “Throughout these 4, they’re all a lot weaker than they had been previously,” he summarised.
Why 2026 Is Poised To Be Higher Than 2025
Towards that, Hougan set what he sees as a once-in-a-generation shift in regulation and institutional behaviour. “You have got a once-in-a-generation regulatory change from extreme regulatory headwinds to robust regulatory tailwinds,” he mentioned, and “extra importantly, you’ve got this institutional adoption narrative that’s going to overwhelm all the pieces.”
Within the final six months, he famous, main US wirehouses have “green-lit crypto publicity.” He singled out Financial institution of America: “They’ve $3.5 trillion in property. One % is $35 billion. 4 % is like $140 billion. That’s greater than the entire flows into Bitcoin ETFs thus far.” He careworn it isn’t only one financial institution: “There are 4 wirehouses. They’re mainly all on now […] the largest advisory teams all managing many trillions of {dollars}.”
The catch is timing. Institutional allocations are gradual and process-driven. “The typical Bitwise shopper, I feel, invests after eight conferences with us,” he mentioned, and a few of these are quarterly. That “eight-meeting” lag means the ETF period remains to be in its early innings; the total influence of platforms being switched on is extra prone to manifest by way of 2026 than in a single explosive quarter.
Hougan additionally emphasised that advisers optimise for shopper retention, not absolute efficiency. “The one factor a monetary adviser doesn’t need to do is have a gathering with their shopper the place one thing is down 50% and their shopper fires them,” he mentioned. That’s the reason diminished volatility, cleaner regulation and mainstream narratives like “Bitcoin as digital gold” and “stablecoins and tokenization as new monetary rails” matter a lot.
On provide dynamics, he pushed again on two recurring fears: “OG whales dumping” and MicroStrategy as a pressured vendor. He argued that a lot of the obvious “promoting” by long-term holders is definitely upside being bought by way of lined calls. Whales come to Bitwise and comparable corporations, he mentioned, saying: “I’ve 100 million of Bitcoin […] are you able to write lined calls in opposition to this?” That “successfully introduces new provide into the market” with out cash transferring on-chain.
On MicroStrategy, he was categorical: “From an information perspective [it is] simply strictly unfaithful that it will likely be pressured to promote its Bitcoin.” The corporate has significant money to service curiosity, no principal due till 2027, and manageable maturities relative to its Bitcoin holdings. He agreed with Jeff Dorman’s framing that MicroStrategy is not a serious marginal purchaser but additionally “not a pressured vendor.”
An excessive amount of pessimism on the timeline.
Introduced on @Matt_Hougan to inform us why 2026 shall be FAR higher than 2025.
Tons of excellent nuggets in right here associated to establishments, monetary advisors, cycles, and extra.
Benefit from the optimism!pic.twitter.com/WZJb55yENF
— Yano 🟪 (@JasonYanowitz) December 8, 2025
Wanting forward, Hougan expects buyers to ultimately reframe the present interval not as a failed bull cycle however as a behavioural transition by way of a key degree. “We would look again at 2025 sooner or later and say, ‘Huh, you realize what? $100,000 was like a giant behavioral cliff we needed to recover from. Took us like a yr,’” he mentioned.
For 2026 particularly, his message is obvious: the previous four-year sample “gained’t maintain taking place,” and the mixture of regulatory readability and institutional inflows units up what he calls an “terribly robust” backdrop quite than a programmed bust.
At press time, the entire crypto market cap stood at $3.06 trillion.

Featured picture from YouTube, chart from TradingView.com
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