In short
- World Liberty Monetary launched a brand new lending platform known as World Liberty Markets.
- Customers can earn yield on provided belongings, or borrow towards their portfolios in stablecoins, ETH, or cbBTC.
- The platform has garnered round $20 million in belongings since launch.
Decentralized finance firm World Liberty Monetary—which is backed by U.S. President Donald Trump and his sons—launched a brand new lending and borrowing platform known as World Liberty Markets, the agency introduced on Monday.
The platform is powered by multi-chain DEX protocol, Dolomite, and permits customers to earn yield by lending belongings or borrowing towards their portfolio of belongings—together with World Liberty’s native token (WLFI), its dollar-backed stablecoin USD1, and USDC, USDT, Ethereum (ETH), and Coinbase’s Wrapped Bitcoin asset (cbBTC).
“WLFI Markets is constructed to help the way forward for tokenized finance by offering entry to 3rd occasion and WLFI-branded real-world asset merchandise, supporting new tokenized belongings as they launch, and creating deeper and wider entry to USD1 throughout all WLFI purposes,” the agency posted on X. “It’s designed to supply future entry to WLFI’s broader RWA roadmap.”
Since its launch early Monday, the platform has generated round $20 million in provided belongings, led by its USD1 stablecoin, which affords a 27% incentive charge in addition to USD1 rewards factors for these supplying a minimum of $1,000.
“A yr in the past, we got down to construct a stablecoin that would compete with the most important names in crypto, and USD1 has exceeded each expectation,” mentioned World Liberty Monetary co-founder and COO Zak Folkman in an announcement.
“Now we’re giving USD1 customers entry to much more methods to place their stablecoins to work,” he continued. “World Liberty Markets is a serious step ahead, and it is simply the primary of many merchandise we’re planning to roll out over the following 18 months.”
2/ USD1 now has a house inside WLFI Markets. Alongside WLFI, ETH, cbBTC, USDC, and USDT, customers can provide belongings to earn or unlock borrowing by way of Dolomite. Markets are constructed to assist your USD1 keep productive throughout all the WLFI ecosystem.
— WLFI (@worldlibertyfi) January 12, 2026
The platform exists as an internet app at current time, however is predicted to hook up with the WLFI cellular app sooner or later. Further asset help and incentive constructions shall be dictated by the platform’s customers and WLFI token holders by way of decentralized governance votes.
World Liberty Monetary launched its USD1 stablecoin throughout a number of blockchains in March final yr. Since that point, it’s grown into the seventh-largest stablecoin with a circulating provide of greater than $3.4 billion, in keeping with knowledge from DeFiLlama.
The platform launched its native governance token, WLFI, in September. The token is up round 1.2% within the final 24 hours, not too long ago altering fingers slightly below $0.17. It’s up 18% within the final two weeks, however nonetheless stays 49% off its all-time excessive mark of $0.33.
The corporate, which has drawn scrutiny from lawmakers and different critics due to its connections to the Trump household, boasts President Donald J. Trump as its “Co-Founder Emeritus.” The Trump household lowered its stake within the agency final June, however the president and his sons Eric, Don Jr., and Barron are nonetheless prominently featured on the firm’s workforce web page.
Final week, World Liberty Monetary utilized for a nationwide financial institution constitution with the U.S. Workplace of the Comptroller of the Foreign money, becoming a member of crypto and stablecoin corporations like Circle and Ripple who utilized final yr and had been authorised in December.
A consultant for World Liberty Monetary didn’t instantly reply to Decrypt’s request for remark.
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