Binance founder Changpeng Zhao has stepped in to chill down one in every of crypto’s hottest facet hustles: minting and buying and selling meme cash impressed by influencers’ social media posts. Mainly, CZ advised his followers that purchasing any meme coin primarily based on his tweets is “virtually assured” to result in losses.
CZ mentioned he’s into memes, however he doesn’t need individuals creating meme cash for each random tweet he posts.

It’s fascinating that this remark got here after the incident on Jan. 1, when somebody apparently took over a market maker’s Binance accounts, used stolen cash to purchase spot BROCCOLI after which ran a coordinated scheme utilizing futures contracts.
Broccoli is the identify of Zhao’s canine, which he revealed on X final yr, triggering a wave of meme cash. Now, one in every of them has became an issue.
What’s occurred?
The setup was fairly customary: they bumped up the worth of a coin with low liquidity utilizing inner quantity, then rode the inflated futures place, and eventually exited by way of some orchestrated trades. With not-so-deep order books and demand that was not solely actual, BROCCOLI turned out to be the perfect selection.
The irony is that CZ’s tweets — starting from crypto jokes to meals pics — have lengthy been handled as alpha by the neighborhood. And as might be seen within the Broccoli instance, Zhao himself will not be in opposition to shaking up the house in such a way. However the billionaire founder made it clear this week: he isn’t giving out monetary recommendation, he’s simply posting no matter he seems like.
This warning comes at a time when merchants are utilizing meme reactions as alerts. This time, although, the sign is coming from CZ himself — and it’s a cease signal.

