A brand new consumer-focused platform is getting into the forecasting area, because the OG prediction market seeks to mix buying and selling, social interplay, and gamified rewards.
Crypto.com-backed OG goes reside with CFTC-regulated markets
On February 3, 2026, Crypto.com introduced the official launch of OG, a brand new prediction market expertise designed for mainstream customers. The platform combines the accessibility of a shopper app, the engagement instruments of a social community, and the rigor of an institutional-grade buying and selling venue.
Backed by Crypto.com | Derivatives North America (CDNA), OG presents one of the vital complete ranges of CFTC-regulated sports activities occasion contracts presently accessible. Furthermore, customers can entry further contracts tied to monetary, political, cultural, and leisure occasions, broadening the prediction market universe past sports activities.
To speed up adoption, OG is launching with a promotional provide. The primary a million customers who join will probably be eligible to obtain as much as $500 in rewards, underscoring the push to rapidly construct community results and liquidity.
Market forecasts, social options, and leaderboard mechanics
OG is powered and provided by CDNA, a CFTC-registered trade and clearinghouse and an affiliate of Crypto.com. The platform permits customers to commerce on the probability of real-world outcomes, from the winner of the Tremendous Bowl and March Insanity to macroeconomic indicators, leisure outcomes, and cultural tendencies.
The app aggregates market-driven chances into clear, repeatedly up to date forecasts. Because of this, customers obtain a clear snapshot of what the market crowd believes will occur subsequent. Moreover, OG incorporates a social layer that lets sports activities followers and different shoppers join with merchants, share views, and have fun profitable calls.
Along with its prediction markets app options, OG plans to combine entry to CDNA’s margin prediction contracts providing by way of Crypto.com’s federally licensed futures fee service provider. Based on the corporate, it will make OG the primary prediction markets platform to help margin buying and selling, bringing leveraged performance extra generally seen in conventional derivatives markets.
Technique behind the standalone platform
Kris Marszalek, Co-Founder and CEO of Crypto.com, framed OG as a pure extension of the agency’s present buying and selling ecosystem. He famous that Crypto.com constructed one of many largest manufacturers and most generally used apps in cryptocurrency throughout a interval of hypergrowth and regulatory complexity, and now goals to copy that success within the prediction market phase.
Marszalek disclosed that Crypto.com’s prediction market enterprise has recorded 40x weekly progress during the last six months. That stated, he argued that this tempo of growth justifies a standalone platform with a devoted model and know-how stack. The purpose is to place OG because the premier sports activities prediction market platform, centered on buyer expertise and product breadth.
Management and regulatory milestones
As a part of the launch, Nick Lundgren has been appointed CEO of OG. Lundgren additionally serves as Chief Authorized Officer at Crypto.com, bringing a authorized and regulatory lens to the brand new enterprise. Beforehand, as President of CDNA, he oversaw Crypto.com’s entrance into the nation’s first CFTC-regulated sports activities occasion contracts in December 2024.
Lundgren has additionally led Crypto.com’s broader licensing and certification technique and performed a key function within the acquisition of CDNA in 2022, then described as the most important acquisition in crypto {industry} historical past. Furthermore, these milestones have helped set up the group as an {industry} chief in regulatory compliance.
Commenting on the launch, Lundgren stated Crypto.com was the primary firm in america to supply federally licensed sports activities prediction contracts, making OG a logical subsequent step. He described the sector as a “deca-billion greenback” {industry} and highlighted sturdy traction with present prediction markets companions.
Product imaginative and prescient: parlays, margin buying and selling, and social engagement
Lundgren emphasised that sports activities are the pure hub of prediction markets, creating a focus for followers and merchants. He outlined a imaginative and prescient the place OG turns into a complete platform “the place it pays to be proper,” combining buying and selling, gamification, and neighborhood options.
Over time, the group plans to roll out parlays, expanded margin buying and selling capabilities, and a extra dynamic social layer. Nonetheless, this growth is predicted to happen inside a tightly managed regulatory and compliance framework, given CDNA’s standing as a CFTC-registered market and clearinghouse.
Inside this roadmap, the og prediction market is positioned as each a shopper leisure product and a gateway into extra subtle event-based derivatives, whereas nonetheless aiming to maintain the interface accessible for non-professional customers.
VIP program and sports activities partnership ecosystem
At launch, OG will function a VIP program that leverages Crypto.com’s in depth portfolio of sports activities and leisure partnerships. The corporate describes this as a best-in-class initiative designed to ship unique fan experiences linked to main venues and occasions.
These experiences will faucet into relationships with the Crypto.com Area, UFC, Method 1, the UEFA Champions League, and different companions. Furthermore, this system goals to tie prediction exercise and efficiency on OG to real-world rewards, enhancing engagement and loyalty.
Compliance, safety, and market entry
OG is constructed on Crypto.com’s safety and compliance infrastructure, which the corporate characterizes as industry-leading. This basis is predicted to help sturdy shopper protections, together with instruments and sources that assist customers handle publicity and commerce extra responsibly.
CDNA, an affiliate of Crypto.com, is registered with the Commodity Futures Buying and selling Fee (CFTC) as each a delegated contract market and a derivatives clearing group. By means of numerous know-how suppliers and types, together with OG, CDNA presents entry to buying and selling prediction market contracts, in addition to financial and cryptocurrency occasion contracts.
Margined buying and selling of prediction market contracts stays topic to the certification of such merchandise with the CFTC. However, Crypto.com and CDNA view this space as a major avenue for future progress, supplied regulatory approvals are secured.
Geographic focus and entry
OG will probably be headquartered in america and can initially goal the U.S. market. Nonetheless, there are already plans to broaden globally within the close to future, reflecting the worldwide footprint of Crypto.com and the cross-border enchantment of sports activities and event-based markets.
Followers within the U.S. can entry OG by downloading the app from the App Retailer or Google Play Retailer, or by visiting the online platform at https://og.com/. The corporate encourages customers to “make your name” and interact with the platform’s buying and selling and social options.
About OG and Crypto.com
OG, a Crypto.com firm, offers CFTC-compliant know-how for entry to a federally regulated derivatives platform the place customers can commerce, work together with others, and climb the leaderboard. The platform goals to permit sports activities followers and broader shoppers to behave on uncertainty, monetize correct predictions, and have fun wins via a large providing of sports activities and cultural occasion contracts.
Based in 2016, Crypto.com serves tens of millions of customers worldwide and positions itself as a pacesetter in regulatory compliance, safety, and privateness. Its acknowledged imaginative and prescient is “Cryptocurrency in Each Pockets” and it focuses on accelerating digital asset adoption by empowering builders, creators, and entrepreneurs to form a extra equitable digital ecosystem.
CDNA underpins this technique within the derivatives area, whereas OG extends the model into regulated prediction markets, combining buying and selling, leisure, and social engagement in a single platform.
In abstract, OG launches as a regulated, rewards-driven prediction market platform backed by Crypto.com’s infrastructure, aiming to turn into a central hub for sports activities and event-based buying and selling within the U.S. and, ultimately, worldwide.