Steak ‘n Shake stated it added $10 million price of bitcoin to its company treasury this week.
Treasury purchase follows bitcoin funds rollout
The acquisition comes about eight months after the fast-food chain started accepting bitcoin funds in any respect its U.S. areas.
Steak ‘n Shake began taking bitcoin in Might final 12 months over the Lightning Community.
Firm cites gross sales carry and payment financial savings
The corporate stated the transfer is a part of a “self-reinforcing” cycle through which prospects pay in bitcoin, gross sales rise, and the bitcoin income flows into what it calls its strategic bitcoin reserve.
It stated these funds assist pay for upgrades, together with higher components and restaurant remodels, with out elevating menu costs.
The corporate wrote on X:
“Eight months in the past at present, Steak n Shake launched its burger-to-Bitcoin transformation after we began accepting bitcoin funds. Our same-store gross sales have risen dramatically ever since.”
Steak ‘n Shake beforehand stated same-store gross sales rose greater than 10% in Q2 2025.
COO Dan Edwards additionally stated the agency saves about 50% in processing charges when prospects pay in BTC.
Bitcoin branding and donations
In October, the chain launched a Bitcoin-themed burger.
It additionally stated it donates a small portion of every Bitcoin Meal to open-source Bitcoin growth.
The $10 million purchase is roughly 105 BTC at present costs.