MIAMI BEACH, Fla. — Sports activities betting ought to be regulated as a federal monetary product relatively than a state-licensed on line casino product, two panelists mentioned Thursday.
Showing at Consensus Miami 2026, Jacob Fortinsky, co-founder and CEO of sports activities betting platform Novig, mentioned the legacy sportsbook mannequin is structurally damaged as a result of it treats successful bettors as cheaters.
“Sports activities betting is absolutely the one trade within the nation that commonly limits and bans their energy customers,” Fortinsky mentioned. He framed sports activities occasion contracts as binary monetary devices that “for therefore lengthy have been handled as a playing product and as an alternative ought to actually be handled as a monetary product.” Globally, he mentioned, sports activities betting is “a $2 trillion asset class nonetheless dominated by these legacy casinos.”
Adam Mastrelli, founding father of 57 Maiden, a agency that builds AI-driven buying and selling methods for prediction markets, validated the critique with private expertise.
“My associate and I obtained kicked off of two huge sportsbooks inside two months of buying and selling as a result of we have been sharp,” he mentioned, It is like “LeBron James getting kicked out of the NBA for being too good,” he added.
Mastrelli mentioned the workforce turned to Novig, which he mentioned prices no charges and permits merchants to create artificial positions.
Mastrelli mentioned his agency’s edge decayed shortly, and of 154 proposed buying and selling methods, solely three presently run profitably.
“This edge will go away,” he mentioned, “so in the event you can construct methods that may sustain with that edge and that alpha… then it turns into actually, actually intriguing.” His most worthwhile season, he mentioned, was the WNBA.
Fortinsky mentioned Novig is on observe to transition this summer season from a sweepstakes mannequin reside in 35 states to a federal DCM framework that can let it function in all 50 states. An earlier try and be regulated on the state degree in Colorado, he mentioned, was a wake-up name. “Regulators instructed us primarily you are naive in the event you suppose we care about shopper safety or innovation or market effectivity. We actually simply care about our tax income,” he mentioned.
The federal-state battle, Fortinsky added, is “going to get to the Supreme Court docket within the subsequent two or three years,” with 15 pending lawsuits between the Commodity Futures Buying and selling Fee, Kalshi, Robinhood and numerous states. Inside prediction markets, he argued sports activities is “counterintuitively really the most secure vertical,” given the larger insider-trading and manipulation issues round political and event-driven contracts.
Mastrelli, who mentioned he avoids offshore platforms fully, in contrast prediction markets to equities exchanges: “After I see a sturdy equities market now, that is AQR towards SIG. It would not go away.”

