Lawrence Jengar
Jun 02, 2026 04:56
Toncoin (TON) rebrands to Gram, its unique title, as Telegram reshapes The Open Community’s future. TON value jumps 11.33% to $2.10.

The Open Community (TON) introduced plans to rebrand its native cryptocurrency Toncoin (TON) again to its unique title, Gram (GRAM), signaling a return to the mission’s roots beneath Telegram’s management. This transfer comes as Telegram solidifies its function as the first driver and largest validator of the blockchain. The rebranding course of is anticipated to take three weeks and doesn’t contain any token migration or technical adjustments.
“Gram was the unique title of TON’s forex within the first white paper,” Telegram founder Pavel Durov posted on June 1, including that the change is a part of the “Make TON Nice Once more” roadmap. The roadmap consists of key upgrades like April’s Catchain replace, which improved blockchain pace and diminished transaction charges, in addition to Telegram’s current governance takeover from the TON Basis in Could 2026.
The choice to revive the ‘Gram’ title highlights a full-circle second for the mission. Initially launched in 2018, the Gram token was derailed by a U.S. SEC lawsuit that pressured Telegram to desert its $1.7 billion preliminary coin providing (ICO) in 2020. Neighborhood builders later revived the mission beneath the TON Basis, renaming the token Toncoin (TON). Telegram’s re-engagement with the ecosystem over the previous two years has now culminated on this rebranding effort.
In keeping with a vote initiated by The Open Community, 80% of pledged TON tokens have supported the rebrand to date. Notably, there will likely be no adjustments to token balances, addresses, or good contracts as a part of the transition, guaranteeing a seamless course of for holders and builders.
The market has responded positively to the information. Toncoin’s value surged over 15% following Durov’s announcement, rising from $1.95 to $2.25 on Monday night earlier than retracing barely to $2.10 by Tuesday morning. As of June 2, TON has gained 11.33% within the final 24 hours, pushing its market capitalization to $5.61 billion, in response to CoinGecko.
Whereas the token stays far under its all-time excessive of $8.25 from June 2024, the rebranding and Telegram’s expanded function have reignited investor curiosity. Analysts recommend the transfer might pave the way in which for broader adoption as Telegram integrates blockchain options like funds, mini-apps, and digital possession instruments into its messaging platform, which boasts over one billion customers.
The rebrand to Gram marks a strategic push to align the token with Telegram’s imaginative and prescient of a Web3 “tremendous app.” With no speedy technical adjustments required, the main focus now shifts to how Telegram leverages its affect to develop the TON ecosystem and convey blockchain capabilities to mainstream customers.
Merchants will likely be watching carefully because the Gram transition progresses, particularly given the market’s robust response to Telegram’s governance strikes in current months. With the rebranding set to conclude inside weeks, additional value actions might mirror investor confidence in Telegram’s capacity to ship on its bold Web3 objectives.
Picture supply: Shutterstock
