Non-fungible token (NFT) challenge Pudgy Penguins is winding down its cellular sport Pudgy Celebration and halting additional growth.
In an X submit, the staff mentioned on Saturday that it might shift its gaming assets towards Pudgy World, a browser-based expertise which it described because the flagship gaming product for the Pudgy Penguins ecosystem.
“We’ve made the tough resolution to wind down Pudgy Celebration and halt additional growth,” the staff wrote, including that Pudgy World supplied larger potential for scalability and introducing new customers to the Pudgy Penguins model.
The cellular sport launched in August 2025 and surpassed 500,000 downloads on Google Play alone. Pudgy Celebration mentioned complete downloads have exceeded 1 million.
Pudgy Penguins is consolidating its gaming ambitions round a single flagship product because the challenge expands past NFTs by initiatives spanning toys, gaming, licensing and leisure.
Whole NFT market capitalization climbed to almost $1.5 billion on Monday from greater than $1.3 billion on Friday, in accordance with CoinGecko, however stays far beneath its 2022 peak of over $17 billion.
7-day NFT market capitalization knowledge. Supply: CoinGecko
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Pudgy Celebration’s wind-down comes as one other Web3 gaming challenge, Fishing Frenzy, and its developer, Uncharted, introduced they’d stop operations after failing to ascertain a viable crypto-gaming mannequin.
“Regardless of our greatest efforts, we had been in the end unable to show our thesis on crypto gaming and couldn’t discover product-market-business match,” Fishing Frenzy mentioned in an X submit on Monday.
The staff mentioned the corporate had spent the final 12 months testing approaches and completely different audiences, however had not discovered a path that impressed the boldness to proceed.
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Fishing Frenzy will shut down its servers on June 25 at 2:00 am UTC. The challenge has stopped promoting USDC packages and made its FISH token spend-only and untradable.
The staff mentioned that the USDC remaining within the FISH/USDC liquidity pool could be redistributed to neighborhood members and stakers.
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