In short
- Coinbase Canada CEO Eric Richmond confirmed the corporate is working to convey its “The whole lot Change” to Canadian customers.
- The thought is to supply a single app combining crypto, shares, ETFs, and prediction markets—with no onerous launch date introduced.
- Tokenized shares—shares recorded on a blockchain that settle immediately and commerce across the clock—are deliberate for non-U.S. customers, together with Canadians, this month, with full dividend rights included.
Coinbase has a brand new pitch for Canada: cease pondering of the corporate as only a crypto trade, and begin seeing it as the one monetary app the nation wants.
Eric Richmond, CEO of Coinbase Canada, instructed BNN Bloomberg this week that the corporate is pushing its “The whole lot Change” north of the border—a single platform the place crypto, shares, ETFs (funds that monitor a basket of belongings just like the S&P 500), and prediction markets (platforms the place customers wager actual cash on the end result of real-world occasions, like elections or sports activities outcomes) all commerce from one account.
“I believe chapter certainly one of Coinbase in Canada was actually about being a crypto trade,” Richmond mentioned. “However now part two of that’s the The whole lot Change. How can we create that one place for Canadians to have their whole monetary expertise in a single app that is underpinned by this expertise that makes issues frictionless, seamless, and 24/7?”
No onerous launch date has been set for Canada. Coinbase says it’s working intently with native regulators to get there—a relationship it has cultivated since turning into the primary worldwide crypto trade registered in Canada in April 2024.
Within the U.S., the build-out is already nicely underway. Coinbase opened inventory and ETF buying and selling to eligible American customers in February 2026 and launched prediction markets in January via Kalshi, a federally regulated prediction market operator now valued at $22 billion. As Decrypt lined in June, the corporate’s roadmap for the The whole lot Change now contains practically 10,000 shares and ETFs on one platform.
Tokenized shares—shares in actual firms recorded on a blockchain as an alternative of a conventional brokerage system, which means trades settle immediately and the market by no means closes—are presupposed to be coming to non-U.S. prospects this month, in keeping with a earlier official weblog. Richmond framed it as a matter of entry.
On competitors from Robinhood and conventional Canadian brokerages, Richmond wasn’t notably anxious. “I believe persons are beginning to understand the truth that banks shut at 4 p.m., or the markets shut at 4 p.m., or that wires can take days to settle, or that entry for high-net-worth people to sure merchandise are gated for simply these high-net-worth people,” he instructed BNN Bloomberg.
His five-word abstract: “Rising tide lifts all boats.”
The Financial institution of Canada is predicted to finalize stablecoin implementing rules in 2027—the final main regulatory piece Coinbase wants earlier than it will possibly checklist a Canadian greenback stablecoin and absolutely roll out the The whole lot Change within the nation.
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